You should divide website designing, applications and marketing ratio as 45:55 respectively
This is because, without a professional, user friendly application and appealing products display, user wont enjoy visiting your website. or come again to your website.
More on Ecommerce marketing because, there are X00000 no of ecommerce portals in Google and Yahoo.
- 80% users search top 10 results
- 70% users search top 30 results.
If we are not listed in top 30, its difficult to stay alive in web market, unless you are a very popular brand and have higher budget on offsite promotion.
Once you are geting good ROI from your application, you can roll on that money again in further development of your application.
So more on Ecommerce marketing.
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